SAVE YOUR MONEY FOR SALEM! If you are the least bit interested in witchy things, antiques, and magical keepsakes from your visit to Salem, bring money to shop! There are so many amazing and uniquely decorated stores in Salem. Many are themed and play music to go along with the entire vibe of the shop (e.g. Practical Magic soundtrack, Harry Potter soundtrack).
Even if you don’t buy a single thing, it’s still worth going into these interesting shops. It was one of the highlights of my trip, and I brought back some really beautiful things including some crystals, two necklaces, candles, and an antique brass candlestick.
>>> For my complete guide of things to do in Salem, MA in October, click here! <<<
Here’s my round-up of the best witchy stores in Salem, MA!
Crow Haven Corner
They sell a wide range of magical supplies including occult books, herbs, crystals, spell kits, candles, incense, potions, mojo bags as well as jewelry, t-shirts, and gifts.
At this store, you can also schedule a psychic reading or cast a spell at Lorelei’s Spell Altar in her Egyptian room. Lorelei is a psychic reader and Salem Witch. For 35 years, she has specialized in tarot cards, palmistry, and mediumship. A 30-minute session is $90 for a combination of a tarot card reading, palmistry reading, health scan, and a Spell.
Remember Salem Gifts
Here you can try Butterbeer - it’s a butterscotch flavor, though I found it much too sweet for my taste!
In the back of the shop is the Salem Witch Board Museum - the world’s only museum dedicated to the history and mystery of Witch Boards. This small room features one of the largest collections of Ouija and Witch Boards.
Wynott's Wands
A variety of handmade wands line the walls of this shop - shelves are stacked high with wand boxes and other wizardly items.
The attention to detail in this shop is truly impressive. Though not factual, Wynott’s claims that they’ve been providing wands to witches and wizards since 1692 (Salem Witch Trials). Wands start at $29.
HausWitch Home + Healing
There is such good energy in this shop right when you enter. The women that work there are super informative, but never pushy. I loved the light and airy vibes there.
Many of the shops are dimly lit and have a darker vibe (which is totally great) but HausWitch is a stark contrast to this with light wood décor and large windows that allow in bright rays of sunshine.
HausWitch describes itself as a “modern metaphysical lifestyle brand that combines the principles of earth magic, intentionality, interior decorating, and intersectional feminism to bring magic and healing into everyday spaces”. HausWitch was started by Erica Feldman, the author of HausMagick: Transform your Home with Witchcraft.
Among other items, I bought two amazing smelling candles - Hearth (notes of orange spice, fir and pine smoke to replicate the wood smoke from a warm fire) and The Witches (notes of smoke, vetiver, and spruce).
Going into HausWitch made me never want to leave. If I could bottle up this energy and take it with me everywhere, I would. It gives very strong Practical Magic vibes. It seems like a joy to work there, and if you can’t tell...I’m obsessed!
Emporium 32
It’s a whimsical and eccentric shop with a little of everything including home décor, brooches, hats, clothing, accessories, jewelry, magic supplies, trinkets, books, and more. I loved the music playing inside - very on-brand and made me feel like I was in an old-timey Gatsby-era general store with a touch of steampunk.
Many of the products at Emporium 32 are vintage or artist-made. There’s a lot to see in this store, so take your time exploring and appreciating all the details. If you’re trying to shop for more than one person with very different tastes, this is a good shop for you. Don’t forget to get a cheeky fortune from Zoltar!
Diehl Marcus & Co.
Just across from Emporium 32 is the stately Diehl Marcus & Co. - a neighborhood curio shop, apothecary goods and event space. What an elegant joy this shop is! As you climb the steps of this residential-looking shop, you feel like you’re visiting an old friend on the East Coast.
The owners of Diehl Marcus & Co., husband and wife Christian Marcus and Erika Diehl, are as sweet as could be AND they have impeccable taste. Not only do they sell luxury teas, soaps, and candles, but they also curate and sell a wide variety of antique and vintage goods. This pair truly has a sense of refined elegance and it shows in the careful curation and placement of each item in the shop. Antiques are seamlessly woven into the room’s overall aesthetic as if you’ve just stumbled into the study of a local wealthy merchant that once would have roamed the streets of Salem.
I couldn’t help but get yet another candle as well as a couple antique brass items! I chose the Baker Street Luxury Candle (notes of Cinnamon, Vanilla, Clove, and Cream) - I can’t wait to start burning it this winter holiday season!
The Coven's Cottage
You aren’t allowed to take photographs inside the shop - which makes sense because part of the excitement of this shop is stepping foot inside. There are tons of dried flowers and herbs hanging from the ceiling - you can smell it too. The shop legitimately smells like a botanical cottage. There is Celtic music playing as well adding to the whole witchy vibe of the store.
What I appreciated about this store too is that they had free paper hand-outs that outlined what to use different crystals, herbs, and talismans for. I found this helpful when I came home with some crystals (since I’m a baby witch!) so that you could actually remember what you buy certain magical items for.
Enchanted
I liked this store because aside from having a broad range of magical items, they have an enchanted tree in the corner of their store that’s worth seeing. No, it’s not a real tree, but it looks like something that would come straight out of a fairy tale.
Enchanted is another store where you can get psychic readings. They also host classes and workshops (i.e. tarot, aura reading, advanced healing, witchcraft, calling the fae, etc.) so be sure to check out their event calendar before you visit.
Die With Your Boots On
Die With Your Boots On is a gothic, heavy metal and alternative clothing, shoe, and accessory store. Their wall of amazing platform boots was my favorite!
They also have a great selection of goth and Salem-related pins and buttons if you collect those. In addition to goth and punk apparel (e.g. leather jackets, checkered hats, vintage horror shirts), there also are some witchy and spooky attire - like cloaks, tarot card shirts, and pumpkin dresses.
If you like this sort of store, Vampfangs is another similar store you can check out in Salem.
The Witchery
Photo courtesy of Hawthorne Hotel.
The Witchery is a crafty, creative space for DIY witch projects. They offer two workshop options: broom making (starting at $59) and book binding (starting at $85). In one of these workshops, you can take home your very own, one-of-a-kind broomstick or spell book / journal!
They also offer tarot reading classes where you can learn about each card in a tarot deck and practice connecting with your intuition (starting at $40).
Ready to do some Salem shopping? What would you add to this list of “best witchy stores in Salem, MA”? I’d love to know! Drop them in the comments below.
author bio
Known as The Jet Set Blonde, Brittany Ryan inspires others to add more adventure to their childfree travel experiences. Brittany has visited 23 countries (and counting!) Connect with her to get access to detailed childfree travel itineraries, travel guides for weekend getaways, and updates on adult-only hotels, resorts, cruises, and other travel amenities.
